Share your sales link and the marketing gap you want to address.
Tell us your stageCHINA MARKETING · XIAOHONGSHU / REDNOTE
China marketing.
For Korean brands.
Already selling in China, or preparing to? We turn your content and creator needs into local quotes, clear schedules and agreed delivery.
START WHERE YOUR BUSINESS IS
What is already in place?
Start with a readiness review and a phased project brief.
Tell us your stageRead the guide, then share your product and the route you are considering.
Tell us your stageContent needs a clear destination. We identify the purchase route and the decisions still to be made before scoping a campaign.
WHAT JUST DELIVERS
One brief. Clear responsibilities.
We turn your Xiaohongshu content and creator requirements into a scoped project that local collaborators can quote, schedule and deliver.
Define the project
Map your product, audience, sales route and content needs.
- Readiness and requirements summary
- Campaign brief and delivery scope
- Partner quote comparison and decisions to confirm
Coordinate the work
Confirm the execution team, then manage the agreed production and creator work.
- Roles, fees, rights and schedule
- Content and creator approval milestones
- Progress updates and delivery tracking
Review the delivery
Check the agreed outputs and review what the available data shows.
- Final assets and publication records
- Agreed metrics with their data sources
- Project review and recommended next steps
Who does what
JUST Agency
Requirements, partner coordination, quotes, schedule, approvals and delivery management.
Local execution collaborators
Agreed content production, creator cooperation or campaign execution. Fit and availability are confirmed per project.
Your brand / agreed seller
Sales route, product information, approvals, orders, payment, fulfillment and customer service.
Management and execution, priced clearly
JUST charges an agreed project management fee. Content, creators, media and other execution costs are itemized as relevant. Any future distributor introduction or referral fee requires a separate agreement.
EXPERIENCE BEHIND THE WORK
Real roles. A clear starting point.
Founder Jake’s experience informs our briefing and coordination process.
TopTop
Founder’s prior Korean creator work
Creator screening, outreach, content briefing and progress coordination for Korea market work.
YONGDAE × VIORA
Founder-organized networking
Organized an event connecting creators and brands, including on-site coordination.
VIORA
Founder-operated jewelry brand
Direct experience in brand operation, content decisions and collaboration.
These are the founder’s previous roles and experience operating his own brand.
Jake lived in China for 10.5 years. He brings Korean creator coordination and direct Korean–Chinese communication to project planning. Local execution roles are confirmed for each brief.
Meet Jake on InstagramBefore we talk
Which brands are a good fit?
Korean brands with a working China purchase route, or a concrete plan to establish one, that need local content or creator marketing. If you are still exploring, start with a readiness brief.
Does JUST operate our store or sell our products?
Our current service is content and creator project management. Your brand or agreed seller handles store operations, orders, payments and fulfillment. Distribution or referral arrangements would be agreed separately.
What will the quote include?
An agreed JUST management fee and the relevant execution costs, such as content production, creator fees, media and usage rights. Scope, payment terms and responsibility are confirmed before work starts.
What results and evidence can we expect?
We agree deliverables and measurable indicators before starting. Publication, reach, enquiries and sales are reported separately, with sources where available. Sales claims need transaction evidence and agreed attribution; revenue is not guaranteed.
LET’S DEFINE THE NEXT STEP
Tell us where you are.
Share your product, China sales route and current marketing need. We will use them to assess the right project scope.
Just Agency — China Content & Marketing Brief